Tag: that branding guy

How To Hire Experts: Branding Consultants

January 17, 20160 Comments

Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today we are sharing the second installment in a series of discussions all focused on practical advice you can use when you consider hiring experts to assist you with branding and marketing. In Part I we reviewed how to assess whether or not […]

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What’s Your Slice? Branding Dion’s Pizza

January 12, 20160 Comments

Listen to our featured Ask Those Branding Guys™ radio show podcast: Dions Pizza Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we discussed branding and marketing with a regional restaurant chain. Joining us on the show was Deena Crawley, Director of Marketing for […]

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When To Outsource Your Branding and Marketing

January 11, 20160 Comments

Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today we are starting a series of discussions all focused on practical advice you can use when you consider hiring experts to assist you with branding and marketing. As a Once a Day Marketing™follower, you understand why branding and marketing are essential to […]

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Brands That Might Sunset in 2016

December 27, 20150 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are looking at brands that may not survive in the year ahead. We have discussed numerous times that to remain successful a brand has to be unique, relevant and resonate with their customers and potential customers. Another key element to brand […]

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