Tag: Process
Building Your Marketing Action Plan
Once a Day Marketing™ featured video blog: Developing Your Marketing Action Plan Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Action Wednesday and we are discussing the importance of creating a good marketing action plan. The marketing action plan (MAP) is a valuable tool to identify the critical marketing […]
Using Social Media to Make Your Business Better
Hello. I’m Jim Glover that branding guy with Once a Day Marketing™. Today is Digital Friday we are looking at how to use social media to improve your business. Fortune Magazine recently recognized 5 companies who are best-in-class using social media to make their existing business practices better. The 5 best-in-class categories included 1) Customer […]
Should You Outsource Your Marketing
Once a Day Marketing™ featured video blog: In-House or Outsourced Marketing Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today is Recon Thursday and we are beginning a series around assessing your branding and marketing to determine whether or not it may be advantageous to seek outside support. If you have […]
Brand Tips from the Big Brand Pros
Listen to our featured Ask Those Branding Guys radio show podcast: Real-Life Big Brand Marketing Experts Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Strategic Tuesday and we are talking branding with two real life “big brands” marketing experts. On our radio show Ask Those Branding Guys, we spoke […]
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