Tag: pricing
Tips to Improve Your Pricing
Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today we are reviewing tips that may improve your pricing structure. Pricing your product is much more complex than it appears. There are numerous strategies for setting prices that include discounting, dynamic pricing and newer models featuring no tips. Once you settle on […]
A Quick Look at Pricing Strategies
Hello, I’m Marianne Tenenbaum, Branding Strategist, for Once a Day Marketing™. Today we are discussing pricing and how it is evolving in the marketplace. Two recent stories in the New York Times and on CNBC covered a lively mix of pricing strategies being used by major businesses. The NY Times article shared details of Joe’s […]
The Best Pricing Strategies – Part 2
Once a Day Marketing™ featured video blog: Pricing Strategies – Part 2 Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today we are continuing our look at pricing with a review of four additional strategies. Key factors that come into play when evaluating pricing strategies are the uniqueness of your product […]
The Best Pricing Strategies – Part 1
Once a Day Marketing™ featured video blog: The Best Pricing Strategies – Part 1 Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are going to dive deeper into one of the 7Ps of Marketing: Price. There are many effective pricing strategies you can leverage to better penetrate the market […]
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