Tag: once a day marketing

Branding a Statewide Organization

April 28, 20150 Comments

Listen to our featured Ask Those Branding Guys™ radio show podcast: NewMARC and The Ristra Project Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we discussed increasing brand awareness for a state-wide organization. Joining us on the show were Tim Armer and Jeff […]

Continue Reading »

Office Space is a Key Part of Your Brand

April 26, 20150 Comments

Hello, I’m Marianne Tenenbaum, Branding Strategist for Once a Day Marketing™. Today we’re discussing how your office space is a critical component of the physical aspect of your brand. In many of our blogs we have written extensively about the 7Ps of Marketing and how physical evidence such as packaging, design and signage are visual […]

Continue Reading »

Branding Journey of a Wandering Author

April 21, 20150 Comments

Listen to our featured Ask Those Branding Guys™ radio show podcast: Author Christina Nealson Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we discussed branding and marketing with a seasoned author. Joining us on the show was Christina Nealson author of Living on […]

Continue Reading »

Marketing Rule of 27

April 19, 20150 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we’re going to look at a fascinating study conducted about 10 years ago called the Marketing Rule of 27. Have you ever wondered how much advertisement you have to place before there are enough impressions absorbed by your potential customers to make […]

Continue Reading »

Back to Top