Tag: 7Ps of Marketing
Small Gestures Reinforce a Brand
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are discussing how even small gestures can reinforce a brand in the mind of customers. We have said many times that a brand resides in the mind of the customer and is comprised of simply everything. When you consider your brand […]
Great Design Enhances Your Brand
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are discussing how important it is that customer encounters with your brand are visually appealing, send the message you want to convey and provide instant recognition of the brand. Visual cues about your company and brand are essential for customers to […]
High Spirited Branding
Listen to our featured Ask Those Branding Guys radio show podcast: Santa Fe Spirits Hello, I’m Jim Glover, That Branding Guy, forOnce a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing of a Santa Fe distillery. Joining us on the show was Adam Vincent, Marketing Manager of Santa […]
Make Your Brand Stand Out
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are discussing the fundamental elements to set your brand apart from the crowd. Every business has to stand out from their competitors through differentiating products and services, providing a superior customers experience or being an innovator in the area of business; […]
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