Strategy

Firing Up the Branding of an Iconic Event

June 23, 20160 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Zozobra Event in Santa Fe, NM Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing of an iconic Santa Fe, New Mexico event. Joining us on the show […]

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Make Your Brand Visually Appealing

June 22, 20160 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are discussing importance making your brand look great. The city of San Antonio is running an advertising campaign that makes their community look wonderful and inviting. The appealing visual images are exciting, depict people have a great time and create very […]

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Branding a Unique and Local Radio Station

June 15, 20160 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: KBAC 98.1 Radio Free Santa Fe Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing of successful radio station. Joining us on the show was Ira Gordon – […]

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Leverage the Right Distribution Channels

June 13, 20160 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are discussing importance of understanding product distribution and selecting the right channels for your company. Place is one of the 7Ps of Marketing and includes the channels are you currently leveraging to make your product available to customers and potential customers.Direct […]

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