Promotion
Exploring Social Media Marketing – Instagram Video
Today is Digital Friday at Once a Day Marketing™and we are sharing another installment in our series Exploring Social Media Marketing which looks at the increasing popularity of Instagram video for businesses. As we have previously discussed, Instagram is a social networking community that allows users to share life’s moments with a simple photo or […]
How to Keep Your Brand Top of Mind
Listen to our featured Ask Those Branding Guys radio show podcast: Toyota Beaver Santa Fe Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Action Wednesday and we are discussing branding with Santa Fe auto dealership Beaver Toyota Scion. On our radio show Ask Those Branding Guys, we spoke with […]
Blurring the Line Between Marketing and Journalism
Today is Digital Friday at Once a Day Marketing™ and we are discussing an emerging trend referred to as Native Advertising. A recent New York Times article describes Native Advertising as an advertisement in the guise of journalism, displaying the same characteristics of the site on which it is found. This form of advertising is […]
Reach, Frequency and Consistency
Once a Day Marketing™ featured video blog: Brand Building: Reach, Frequency and Consistency Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today is Smart Monday and we are looking at three key concepts to understand when building your brand. When planning how to deliver your compelling marketing message to potential customers, […]
Stay Connected