Promotion

Use PR to Promote Your Brand

August 5, 20140 Comments

Listen to our featured Those Branding Guys radio show podcast: Managing a Publicity Campaign with JLH Media Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed the importance of newsworthy content when creating PR material. Joining us on the show was Jennifer […]

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Creative Marketing

July 29, 20140 Comments

Love this phrase. Very creative marketing for a shoe repair company.

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Create Video to Promote Your Brand

July 15, 20140 Comments

Listen to our featured Those Branding Guys radio show podcast: Richard Holcomb Cliffdweller Digital and New Mexico True Television Hello, I’m Jim Glover, That Branding Guy, forOnce a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed the importance of video production for your business. Joining us on the show was Richard […]

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The Secret for Creating a Great Ad

June 23, 20140 Comments

Once a Day Marketing™ featured video blog: What Makes a Good Ad Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are looking at the keys to creating a great print advertisement. The first guideline is the 40/40/20 Rule and it’s very straight forward. 40% of the ad should be […]

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