Promotion
Is Your Product Succeeding On the Shelf?
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing. Today I am prompted by a recent Forbes article by Mark Osborn to discuss critical elements to ensuring your product is successful in stores. We have frequently discussed the exponential growth in consumer choices for all kinds of products. Nowhere is the more […]
Brand Building with Yelp
Listen to our featured Ask Those Branding Guys radio show podcast: Chatting with Yelp’s Howie Kaibel Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed how Yelp can help your business. Joining us on the show was Howie Kaibel, Community Manager and […]
Are You #1 in the Minds of Your Customers?
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are talking about being #1 in the minds of your customers and why it is so important for your business. When customers decide to make a purchase, they tend to buy the product that commands the top place in their minds […]
Discussing Branding with the New Mexico Magazine
Listen to our featured Ask Those Branding Guys radio show podcast: Dave Herndon, Editor-in-Chief, New Mexico Magazine Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed tourism and the branding of New Mexico with the Editor of the state’s magazine. Joining us […]
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