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Branding with Social Media

July 18, 20160 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are talking about branding and harnessing the power of social media. Social media channels are an inexpensive ways to reach target customers. Many businesses hesitate to jump into social media for a variety of reasons. There is a “fear factor” which […]

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Creating a Community Brand

July 11, 20160 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are discussing the importance of community branding in today’s mobile and social world. It’s easy to think about branding cookies, burgers, running shoes and sports cars. How else would customers know about these brands if there wasn’t a concerted marketing effort […]

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Branding the Home Builders Association of Central NM

June 28, 20160 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Home Builders Association of Central New Mexico Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing of a regional home builders association. Joining us on the show was […]

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Leverage Google to Build Your Brand

June 27, 20160 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are discussing how to enhance your brand using Google. Google is a powerful resource for building the reputation and reach of a brand. The key to using Google in building your brand is to leverage its power as more than just […]

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