Process
Branding Precedes Marketing
Once a Day Marketing™ featured video blog: Branding vs. Marketing – No Chicken and Egg Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Smart Monday and we taking a look at branding vs. marketing. Last week I had the opportunity to present to the New Mexico Green Chamber of […]
The Need for SEO
Once a Day Marketing™ featured video blog: SEO is the Yellow Brick Road Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Digital Friday and we are going to take a quick look at the importance of search engine optimization or SEO. Search engine optimization allows your company, brand or […]
A Look at 5 Marketing Philosophies
Once a Day Marketing™ featured video blog: Kotler’s 5 Marketing Philosophies Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Smart Monday and we are discussing marketing guru Philip Kotler’s work on five different philosophies for introducing a product into the market place Sometimes there is a product looking for […]
Never Too Late to Start Blogging
Once a Day Marketing™ featured video blog: 5 Great Reasons to Blog Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is DigitalFridayand I’m going to encourage you to think about blogging if you aren’t already. Blogging requires a consistent time commitment and may not be right for ever brand. You […]
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