Process
Branding an Organization That Ignites Startups
Listen to our featured Ask Those Branding Guys™ radio show podcast: Startup Santa Fe Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we discussed raising awareness for a new organization supporting entrepreneurs. Joining us on the show were Bonn Macy and Shawn Patrick, […]
Building Customer Loyalty
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are discussing rewarding your customers with loyalty programs. The explosion of digital format and social media provides customers access to so many more choices than they had in the past. Once your company likely competed in a small/local market; now you […]
Inside the Branding of the Pac-12 Conference
Listen to our featured Ask Those Branding Guys™ radio show podcast: Pac-12 CMO Danette Leighton Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we got an inside peek at the branding secrets of one of the big 5 college conferences . Joining us […]
Response to Crisis Management
Listen to our featured Ask Those Branding Guys™ radio show podcast: Spanish Market and Dill Communications Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we discussed strategy for brands in crisis as well as branding and marketing for a landmark Santa Fe event. […]
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