Positioning (Bonus)

Creating a Community Brand

July 1, 20140 Comments

Listen to our featured Those Branding Guys radio show podcast: Branding the Farmington CVB Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed the process of creating a community brand. Joining us on the show was Tonya Stinson, Executive Director of the […]

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Branding a Santa Fe Spice Shop

June 17, 20140 Comments

Listen to our featured Those Branding Guys radio show podcast: Kate Wheeler and Savory Spice Shop Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding a spice shop here in Santa Fe, New Mexico. Joining us on the show was Kate […]

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Happy with Your Brand Identity?

June 16, 20140 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are taking a quick look at your brand identity and asking whether or not you should think about changing it. Brand identity is how you want to be perceived in the market by your customers. It’s comprised of such things at […]

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Branding a Unique Chamber of Commerce

May 20, 20140 Comments

Listen to our featured Those Branding Guys radio show podcast: NM Black Chamber of Commerce Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding for a chamber of commerce focused on a specific audience. Joining us in the studio was Michael […]

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