Positioning (Bonus)

High Spirited Branding

September 21, 20160 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Santa Fe Spirits Hello, I’m Jim Glover, That Branding Guy, forOnce a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing of a Santa Fe distillery. Joining us on the show was Adam Vincent, Marketing Manager of Santa […]

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Make Your Brand Stand Out

September 19, 20160 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are discussing the fundamental elements to set your brand apart from the crowd. Every business has to stand out from their competitors through differentiating products and services, providing a superior customers experience or being an innovator in the area of business; […]

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Branding N-Hance Wood Renewal

September 15, 20160 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: N-Hance Wood Renewal Santa Fe Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing of a Santa Fe home improvement contractor. Joining us on the show was Charles […]

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Shaping a Brand’s Personality

September 11, 20160 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are discussing how you can shape the personality of your brand. When your friends think of you, what comes to mind? Do they see you as friendly, helpful, adventurous, cheerful, trustworthy, engaging? Each trait is part of your personality and something […]

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