Physical Evidence

The Ease of Creating Video Blogs

June 28, 20130 Comments

Once a Day Marketing™ featured video blog: Hollywood Production Capability in Your iPhone Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Digital Friday and we are taking a quick look at using your smart phone to create a video blog. We have blogged on several occasions regarding the power […]

Continue Reading »

Philadelphia’s Brand Looked Grand

June 20, 20130 Comments

Once a Day Marketing™ featured video blog: 7Ps of Marketing: Physical Evidence Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Recon Thursday and we are reflecting back on our recent trip to Philadelphia, City of Brotherly Love. I blog a lot about the 7Ps of Marketing and “physical evidence,” […]

Continue Reading »

Using Signage to Enhance Customer Experience

May 30, 20130 Comments

Once a Day Marketing™ featured video blog: Enhancing Customer Experience Using Signage Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Recon Thursday and we are looking at how business signage can dramatically enhance customer experience. How many times have you been frustrated when a business doesn’t have adequate signage […]

Continue Reading »

Generating Sales with Your Online Videos

April 26, 20130 Comments

Once a Day Marketing™ featured video blog: Producing Winning Videos – Part 2 Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Digital Friday, and we are looking at generating more sales online with the use of video. Having produced promotional videos for more than 25 years, I know that […]

Continue Reading »

Back to Top