7Ps of Marketing
“Ask Those Branding Guys” New Radio Show (Smart Monday/Positioning)
Hello there, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Smart Monday and I am excited to share with you news about my brand new radio show designed to enhance your branding and marketing. The show is called “Ask Those Branding Guys,” and I am co-hosting with my long time […]
Brand Image and Brand Identity (Smart Monday/Positioning)
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Smart Monday and we are going to talk about brand image and brand identity. You have heard the expression “image is everything”. Let’s take a look at brand image. Brand image is the perception of your brand in the minds of […]
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