Knowledge

Hospitality Program Stresses Customer Service

August 17, 20160 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Santa Fe Community College Hospitality and Tourism Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed the importance of customer service for your brand. Joining us on the show was Katherine […]

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Enhance Your Brand’s Communication

August 15, 20160 Comments

Hello, I’m Marianne Tenenbaum, Branding Strategist, for Once a Day Marketing™. Today we are focusing on how to enhance presentations to make information easier for people to absorb. Presenting information on slides, electronic communications and even on paper is how you share information about your company, brand, products or services. However, not all communications are […]

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Non-Profit Cooking Up a Great Brand

August 3, 20160 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Cooking with Kids Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing of a local organization. Joining us on the show were Lynn Walters, Anna Farrier and Cheryl […]

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Are Marketing Results Measuring Up?

August 1, 20160 Comments

Hello, I’m Marianne Tenenbaum, Branding Strategist, for Once a Day Marketing™. Today we are focusing on measuring results of marketing campaigns. A popular maxim in process improvement says if something isn’t measured, it can’t be improved. This applies to marketing efforts as well. How are you determining the success of your marketing campaigns? Do you […]

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