Action Wednesday

Pricing Strategies That Work – Part 1

September 4, 20130 Comments

Once a Day Marketing™ featured video blog: Pricing Strategies Part 1 Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are going to dive deeper into one of the 7Ps of Marketing: Price. There are great pricing strategies you can leverage to better penetrate the market or increase profit. Today […]

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Are Your Ads Reaching Your Target Audience?

August 28, 20130 Comments

Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today is Action Wednesday and we are discussing whether or not your ads are reaching your target audience. In our blog we talk a lot about creating the right brand image in the minds of your customers by sharing a compelling and consistent […]

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Creating Successful PR

August 21, 20130 Comments

Once a Day Marketing™ featured video blog: Make a Successful PR Pitch – Part 1 Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Action Wednesday and we are starting a two part series around how to create successful Public Relations material. What drives public relation publicity, or PR, is […]

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Delivering the American Dream

August 14, 20130 Comments

Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today is Action Wednesday and we are continuing our series on place branding and delivering the American Dream. On Monday we introduced the American Dream Composite Index, a robust measure of American sentiment developed by Xavier University that tracks the ability of a […]

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