Action Wednesday
Branding a Niche Resort
Listen to our featured Ask Those Branding Guys radio show podcast: Branding a Niche Resort Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Action Wednesday and we are discussing branding a resort catering to a niche market. On our radio show Ask Those Branding Guys, we spoke with Suzanne […]
“Selfies” – Strong Indicator of Social Media Usage
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Action Wednesday and we are looking at the growth of “selfies” as an indicator of future social media usage. Oxford Dictionary just made “selfie” the word of the year. If you are not familiar with this term, a selfie is a […]
Building Your Marketing Action Plan
Once a Day Marketing™ featured video blog: Developing Your Marketing Action Plan Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Action Wednesday and we are discussing the importance of creating a good marketing action plan. The marketing action plan (MAP) is a valuable tool to identify the critical marketing […]
Specializing and Being Unique, Compelling and Believable
Listen to our featured Ask Those Branding Guys radio show podcast: Paulsen Marketing and Specializing a Brand Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Action Wednesday and we are asking you to review whether or not your brand is specialized as well as unique, compelling and believable. On […]
Stay Connected