Recent Blogs

Top 10 Branding/Marketing Tips

September 6, 20160 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are sharing the Top 10 branding and marketing activities that all business should be doing to achieve success: 1. The 7Ps of Marketing – Focus attention on each of these elements. Leverage them to enhance the various aspects of your business […]

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Branding a Desert Rock Band

August 31, 20160 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Desert Rock band St. Range Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing of a Santa Fe band. Joining us on the show was Braden Anderson Manager/Drummer […]

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Responding to Evolving Markets

August 28, 20160 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are taking a look at product innovation to expand into new markets. Businesses often find themselves in a position where demand for their product is declining due to economic circumstance, social trends and/or consumer preferences. For example, a car-maker manufacturing heavy […]

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New Tour Company Finds Niche in New Mexico

August 24, 20160 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Turquoise Tours in New Mexico Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing with a new tour company. Joining us on the show was Lindsay Mapes – […]

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