Recent Blogs
Small Gestures Reinforce a Brand
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are discussing how even small gestures can reinforce a brand in the mind of customers. We have said many times that a brand resides in the mind of the customer and is comprised of simply everything. When you consider your brand […]
Branding New Novelist Robert Wilder
Listen to our featured Ask Those Branding Guys radio show podcast: Novelist Robert Wilder Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing of a Santa Fe novelist. Joining us on the show was Robert Wilder – author of […]
Branding an Energetic Non-Profit
Listen to our featured Ask Those Branding Guys radio show podcast: New Energy Economy Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing of a Santa Fe non-profit organization focused on promoting renewable energy. Joining us on the show […]
Great Design Enhances Your Brand
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are discussing how important it is that customer encounters with your brand are visually appealing, send the message you want to convey and provide instant recognition of the brand. Visual cues about your company and brand are essential for customers to […]
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