Recent Blogs

Personal Branding of a Media Adventurer

August 27, 20130 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Personal Branding: Conversation with David N. Banks Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Strategic Tuesday and we are talking about the personal branding of David N. Banks, a Hollywood media adventurer. On our radio show Ask […]

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Route 66 – Creating a Memorable Experience

August 26, 20130 Comments

Once a Day Marketing™ featured video blog: Route 66 Brand Mystique Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today is Smart Monday and we are highlighting the brand mystique of Route 66 and the importance of creating memorable experiences. Certain brands have mystique such as the Beatles, Marilyn Monroe, Paris, […]

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Exploring Social Media Marketing – Snapchat

August 22, 20130 Comments

Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Digital Friday and we continuing our series Exploring Social Media Marketing with a discussion of Snapchat and whether or not it is a good fit for your marketing campaigns. Snapchat is a mobile application for photo sharing. The app allows users […]

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Creating Successful PR – Part 2

August 22, 20130 Comments

Once a Day Marketing™ featured video blog: Make a PR Pitch – Part 2 Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today is Recon Thursday and we are concluding our series on developing a successful PR pitch. Publicity, or PR, is one of the 7Ps of Marketing under promotion and […]

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