Author Archive for James Glover
Telling Your Brand Story
Once a Day Marketing™ featured video blog: Customers Are People First Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Recon Thursday and we are looking at the importance of telling your brand story. Recently, I had the opportunity to present the achievements of my client, a economic development association, […]
Responding Promptly to Customer Requests
Once a Day Marketing™ featured video blog: Prompt Response to Customer Engagement Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing. Today is Action Wednesday and we are going to take a quick look at responding promptly to customer requests. In this zooming world of commerce, your potential customers want to locate […]
Branding a New Business Paradigm
Listen to our featured Ask Those Branding Guys radio show podcast: Branding The Elastic Enterprise Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Strategic Tuesday and we are discussing the challenges of branding a new business paradigm and the importance of “elationship”. On our radio show Ask Those Branding […]
Branding Precedes Marketing
Once a Day Marketing™ featured video blog: Branding vs. Marketing – No Chicken and Egg Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Smart Monday and we taking a look at branding vs. marketing. Last week I had the opportunity to present to the New Mexico Green Chamber of […]
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