Author Archive for James Glover
Creating Apps Customers Will Love
Today is Digital Friday at Once a Day Marketing™ and we are discussing smart phone and tablet app development for your business. Both Apple and Google claim more than 800,000 third-party programs available for iOs and Android platforms. That’s a lot of choices for mobile users. Despite all this product selection, how many apps do […]
Nike Direct to Consumers
Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today is Recon Thursday and we looking at a recent report about Nike’s Direct-to-Consumers (DTC) sales. The Oregonian reported that Nike’s direct-to-consumer sales, either through nike.com or their own stores, are on the rise. I’m sure Nike is pleased with these results as […]
Writing and Editing to Enhance Your Brand
Listen to our featured Ask Those Branding Guys radio show podcast: Writer Editor Anne Maclachlan Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Action Wednesday and we are discussing how the quality of written content you share reflects on your brand. On our radio show Ask Those Branding Guys, […]
Differentiating by Being Green
Listen to our featured Ask Those Branding Guys radio show podcast: The NM Green Chamber of Commerce Hello, I’m Jim Glover, That Branding Guy, fo rOnce a Day Marketing™. Today is Strategic Tuesday and we are talking about how being Green may set your brand apart. On our radio show Ask Those Branding Guys, we […]
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