Author Archive for James Glover
Creating Good Brand Ambassadors
Once a Day Marketing™ featured video blog: All Staff Are Brand Ambassadors Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Action Wednesday and we are talking about creating good brand ambassadors for your company. Every employee of your company is a Brand Ambassador. It is a common misconception that […]
Branding an Online Community
Listen to our featured Ask Those Branding Guys radio show podcast: Branding Soapdom.com Hello, I’m Jim Glover, That Branding Guy, forOnce a Day Marketing™. Today is Strategic Tuesday and we are talking with Soapdom.com about branding an online business. On our radio show Ask Those Branding Guys, we spoke with Linda Marshall-Smith, founder and CEO […]
Why Advertising Frequency is Important
Once a Day Marketing™ featured video blog: Marketing Rule of 27 Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today is Smart Monday and we are looking at the Marketing Rule of 27, a fascinating study conducted about 10 years ago. Have you ever wondered how much advertisement you have to […]
Exploring Social Media Marketing – Instagram Video
Today is Digital Friday at Once a Day Marketing™and we are sharing another installment in our series Exploring Social Media Marketing which looks at the increasing popularity of Instagram video for businesses. As we have previously discussed, Instagram is a social networking community that allows users to share life’s moments with a simple photo or […]
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