Author Archive for James Glover

Branding a Specialized Service

October 22, 20130 Comments

Listen to our featured Ask Those Branding Guys radio show podcast: Branding Relationship Based Parenting Business Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today is Strategic Tuesday and we are talking about branding a specialized business. On our radio show Ask Those Branding Guys, we spoke with Abby Bordner of […]

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Move Marketing Milestones Forward

October 20, 20130 Comments

Once a Day Marketing™ featured video blog: Managing Marketing Milestones Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today is Smart Monday and we are discussing moving your marketing milestones forward. There are many marketing milestones that will put your company in a better position. The question is, what milestones should […]

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7Cs of Successful Inbound Marketing

October 18, 20130 Comments

Today is Digital Friday at Once a Day Marketing™ and we are starting a two-part series that highlights our 7Cs of Successful Inbound Marketing©. If you are launching or managing a social media campaign, it’s important to ensure you address each of the 7Cs which include: Commitment, Customers/Clients, Campaign, Content, Consistency, Capture and Cultivate. Today […]

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Capturing Mindshare for Your Brand

October 17, 20130 Comments

Once a Day Marketing™ featured video blog: Being #1 in the Minds of Your Customers Hello, I’m Jim Glover, That Branding Guy for Once a Day Marketing™. Today is Recon Thursday and we are discussing your brand being #1 in the minds of your customers. Quickly name a top cola brand. Did you think of […]

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