Author Archive for James Glover
3 Keys to a Great Brand
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we review three foundational elements that all great brands have. Every business has to stand out from their competitors through differentiating products and services, providing a superior customers experience or being an innovator in the area of business; preferably all of the […]
Refreshing the New Mexico Magazine Brand
Listen to our featured Ask Those Branding Guys radio show podcast: Award-Winning New Mexico Magazine Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed tourism and the branding of New Mexico with the Editor of the state’s magazine. Joining us on the […]
Branding Spaceport America
Listen to our featured Ask Those Branding Guys™ radio show podcast: SpacePort America Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys™, we discussed re-branding one of New Mexico’s leading edge businesses. Joining us on the show was Tammara Anderton, Director of Business Development […]
5 Ways to Keep Customers for Life
Hello, I’m Marianne Tenenbaum, Branding Strategist, for Once a Day Marketing™. Today we are sharing 5 ways to help you win customers for life. When it comes to customers, effective strategies to attract new and retain existing customers are both essential to success. Focusing of your current customer base is critical to maintaining a strong […]
Stay Connected