Archive for March, 2016
Community Branding: Don’t Fumble on the Goal Line
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are highlighting an important aspect of community branding that is often overlooked. A community brand is a much more than a logo and a tagline. It hinges on ensuring that the entire community has a very clear understanding of the brand, […]
A Brand Making Contact Sports Safer
Listen to our featured Ask Those Branding Guys radio show podcast: Pressure Analysis Company Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. On our radio show Ask Those Branding Guys, we discussed branding and marketing of a tech start-up company. Joining us on the show was Michelle Urban, CEO of the […]
7Cs of Successful Inbound Marketing – Part 2
Hello, I’m Jim Glover, That Branding Guy, for Once a Day Marketing™. Today we are sharing the second part of our discussion around what I call the 7 Cs of Successful Inbound Marketing. In part I, we reviewed that when you are launching or managing a social media campaign, it’s important to ensure you address […]
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